AFP’s Bryan Green Reveals the Top Fitness Trends of IHRSA 2008
IHRSA FITNESS TRENDS
Interactive Experiences and Personal Performance Rule
By Bryan Green
Each year, there’s no better venue to get a one-stop snapshot of the trends and advancements that are influencing change in the fitness world, than at the International Health, Racquet and Sportsclub Association’s annual trade show, and 2008 was no exception. First, there's been a dramatic shift in emphasis from developing a harder, more attractive body to performance in day-to-day life. The second development is the influence of digital technology on fitness and exercise. Together, these aspects can create a personalized and interactive fitness experience, focused on functional fitness measures.
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AFP’s Bryan Green Reveals the Top Fitness Trends of IHRSA 2008
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